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Birla Sun Life Century SIP

Does your SIP give you the added benefit of Life insurance?
investors should consult their financial advisers if in doubt about whether the product is suitable for them.
Note: Risk is represented as:
(BLUE) investors understand that
their principal will be at low risk
(YELLOW) investors understand that
their principal will be at medium risk
(BROWN) investors understand that
their principal will be at high risk
Now, a SIP that also gives you life cover.
Isn't it great when you get more than you expect? For instance, you plan for a bigger car, a larger house, the best education f or your child. Smarter investments could help you achieve this. And while you make place for better investments for tomorrow, you need to insure your future too.
Birla Sun Life Mutual Fund brings you Century SIP – a Systematic Investment Plan with the extra benefit of a life insurance cover – that too at no extra cost!
Life Insurance cover of upto 100 times of your monthly installment, at no additional cost.
Small systematic steps can bring you closer to your financial goals
Investing for a long term goal usually requires accumulating a large amount which requires considerable planning and dedication. It may not always be easy to have access to large amounts of money when you need it. Hence, a Systematic Investment Plan (SIP) can help you achieve your long term financial goals systematically and with ease:

  • Set aside small amounts regularly to help you reach your financial goals in a disciplined way.
  • Invest conveniently, because your monthly SIP installment automatically gets transferred from you bank account.
  • Potential to gain from the long-term growth that equity i.e. shares may have to offer.
Extra benefit of Life Insurance Cover
Century SIP gives you the extra benefit of a complimentary life insurance cover apart from just helping you build wealth through systematic investments.
100x: You can get Life insurance cover of upto 100 times your monthly installment. Here's how the life insurance cover works for you:

  • 1st Year: 10 times the monthly SIP amount
  • 2nd Year: 50 times monthly SIP amount
  • 3rd year and beyond: 100 times monthly SIP amount

The life insurance cover stops after you reach the age of 55. In case of an unfortunate event, the beneficiary will get the insurance amount plus the fund value.
Large Cover: Your total life insurance cover can be upto a maximum of Rs. 20 Lakhs across all schemes/plans/folios.
Hassle Free: There are no medical tests required, making it a hassle free insurance. Only a genuine `Good Health Declaration' is to be signed by the investor as given in the application form.
Continuity: Your life insurance cover continues even if you stop your Century SIP installments after 3 years. In this case, the life insurance cover will be the same as your fund value. The cover ceases to exist on full/partial redemption or switching prior to completion of SIP tenure.
Life Insurance at no extra cost: The cost of Life Insurance will be entirely borne by Birla Sun Life Asset Management Company Limited.


Life Insurance cover is subject to limits and other terms and conditions as specified for availing Century SIP, an optional, add-on, facility made available under designated schemes of Birla Sun Life Mutual Fund. For detailed terms and conditions, click here. Further, the Group Life Insurance Cover will be governed by the terms, condition & exclusions of the insurance policy with the relevant Insurance Company as determined by the Birla Sun Life Asset Management Co. Ltd. (AMC). The AMC reserves a right to modify/annul the said Group Insurance Cover on a prospective basis. Insurance is a subject matter of solicitation.

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The views, opinions and recommendations mentioned herein are those of the Investment Advisor alone and should not be construed as investment advice to any party and are not necessarily those of Birla Sun Life Asset Management Company Ltd.(BSLAMC) or any of their officers, employees, personnel, directors and further, BSLAMC / its subsidiaries / affiliates / sponsors / trustee or their officers, employees, personnel, directors make no representation or warranty, express or implied, as to the accuracy, completeness or reliability of the content and shall not be liable for any loss, damage, liability whatsoever for any direct or indirect loss arising from the use or access of such information.


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